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The 5 Components of SEO That Never Change
There are approximately 5 components of SEO that always stay the same, despite Google algorithm updates and trends. Knowing and understanding these concepts is crucial to the success of your online presence. But first, it’s important to understand exactly what SEO is. What is SEO? SEO stands for “search engine optimization.” Simply put, SEO enhances…
Tips To Handle Burnout
Prior to COVID-19, employees and students were experiencing burnout. The transition from fully online to a hybrid of online and in-person has taken its toll on everyone. Not only that, but researchers are saying that due to the stress caused by the pandemic, we will start to see people develop secondary trauma. Secondary trauma can…
The Hottest Digital Marketing Trends of 2021
It’s no secret that we live in a technology-filled world. There always seems to be a new app, new device, a new trend or a new update every single day. Well, this is also the case in the digital marketing world. Times are changing and digital marketing isn’t what it used to be. Here are…
COVID’s Impact on B2B Sales & Marketing
Over the last 18 months, sales and marketing as we knew them have changed. And they’ve changed for the near future and likely forever. Salespeople were not able to knock on doors, make cold calls, or even call people in their offices to follow up on things – because people were not there. And if…
Why We Are Running Our Agency on EOS
Our marketing agency has been running on EOS (Entrepreneurial Operating System) for about 18 months now. How’s it going, you may ask? It’s phenomenal. We’ve grown 35% the last two years. But it’s not just about the business growth. If anything, that growth is the byproduct of getting everything else to operate efficiently and effectively,…
5 Ways to Successfully Execute a Social Media Strategy
Looking for 5 social media tips for your small business? Picture this: you work as a Human Resource Manager and are responsible for hiring and recruiting summer interns. Like many other businesses and corporations, an extensive hiring process is imperative to ensure that you’ve chosen the perfect employee. After reading many applications, you finally stumble…
Should Your Brand Be Utilizing TikTok?
Over the last year, the short-form mobile video app, TikTok, has exploded in popularity with no signs of slowing down anytime soon! A ton of this success can be attributed to the impact that COVID-19 had on the digital space. With newly acquired free time and a need for social interaction, TikTok provided the perfect…
Top Tips for Working Remotely as a New Employee
Need 5 simple tips to work from home? Whether you’re a new employee working remote, or like thousands of workers who were forced remote over the last year, we know working remote is going to be a big part of many jobs now and in the future. COVID-19 changed the way we work, how we…
