Website Design & Development

why use wordpress for website

Why WordPress Is This Agency’s Web Development Platform of Choice

By Vanessa Lansdale / November 16, 2022 / Comments Off on Why WordPress Is This Agency’s Web Development Platform of Choice

You may be wondering, “why should I use WordPress for my website?” But first, it’s important to realize that no two websites are the same. From design to domain and everything in between, websites are unique digital and visual representations of an organization, its values, products, and services. For each unique company, there is an…

Read More
think like a customer

Think Like a Customer In All Content Marketing

By Trent Rantala / October 12, 2022 / Comments Off on Think Like a Customer In All Content Marketing

Whether you’re selling a product, a service, or yourself, thinking like a customer is the key to making long-lasting connections. When was the last time you enjoyed hearing someone spout off all of the things that make them amazing without any concern for the people around them– never? Empathy is crucial to building genuine connections.…

Read More
website maintenance package

ROI of Website Maintenance

By Rebecca Dutcher / July 8, 2021 / Comments Off on ROI of Website Maintenance

Need a website maintenance package tailored for your business? During the last year, over 12,000 stores have closed in the United States alone due to the COVID-19 pandemic. To adapt and survive, many businesses went digital, and as a result, the e-commerce industry has grown by 44%.  For a physical store, cleaning, stocking, re-sets, and…

Read More
West Michigan Public Relations Society of America award

RED66 Marketing Wins a WMPRSA Silver PRoof Award for Best SEM

By Rebecca Dutcher / June 28, 2021 / Comments Off on RED66 Marketing Wins a WMPRSA Silver PRoof Award for Best SEM

RED66 Marketing is proud to have won a West Michigan Public Relations Society of America (WMPRSA) Silver PRoof Award! This is for Best SEM for our work with our client, Custom Indoor Cycles. The WMPRSA PRoof Awards recognize the work of public relations and communications practitioners in the West Michigan area. Awardees demonstrate skill, creativity,…

Read More
what i learned in my internship

What I Learned In My Internship That I Didn’t Learn in School

By Rebecca Dutcher / May 20, 2021 / Comments Off on What I Learned In My Internship That I Didn’t Learn in School

As I went through my undergraduate program at Grand Valley State University, I often heard from graduates that “everything you do for your job, you learn on the job.” My program at GVSU offered me more information than I thought while hearing this constantly during my 4 years at school, but there are definitely aspects…

Read More
which item is most important for a successful website design

What Does it Take to Have a Successful Website?

By Rebecca Dutcher / May 13, 2021 / Comments Off on What Does it Take to Have a Successful Website?

Our approach is that you should always view your website as a living, breathing marketing tool. It’s never done. The website is the wheel, but there are many spokes that make it work. These spokes include design, SEO, copy, development, and more, all of which play a role in your website, impacting the bottom line.…

Read More
best tools for digital marketing agencies

7 of the Best Digital Tools We Use & Love

By Rebecca Dutcher / December 29, 2020 / Comments Off on 7 of the Best Digital Tools We Use & Love

In the digital marketing world, utilizing any and all tools to make our jobs easier and improve the impact for clients is part of our every day routine. RED66 has tried many tools over the last 5 years, so we thought why not share these solutions with you, instead of keeping them all to ourselves.…

Read More
does my business need a website

Your Website Is Your Hub

By Rebecca Dutcher / October 22, 2020 / Comments Off on Your Website Is Your Hub

A good online presence supports awareness and lead generation for your business and if you’re not online yet, you definitely should be. At a minimum, having a professional looking website that is easy to navigate is a must. It should also have content that speaks to your visitors and represents your company to prospects, customers,…

Read More
best wordpress plugins marketing

WordPress Plugins We Love

By Rebecca Dutcher / December 11, 2019 / Comments Off on WordPress Plugins We Love

When it comes to websites, WordPress is our best friend. We do tons of web development here at RED66 Marketing, and we love WordPress. It’s so much more flexible than a single-page landing site and is endlessly customizable with e-commerce and payment gateways. Additionally, it easily integrates with client databases and allows completely custom portals. All that to…

Read More
top website design mistakes

Top Reasons New Website Projects Go Bad

By Rebecca Dutcher / August 7, 2019 / Comments Off on Top Reasons New Website Projects Go Bad

Here at RED66 Marketing, we have the opportunity to work on many website projects throughout the year. There are few things we love more than taking a client’s story, products and information and turning it all into a (website) hub for their business. Top Website Design Mistakes That said, we’ve definitely heard some horror stories…

Read More