Blog Articles & Resources
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The Hottest Digital Marketing Trends of 2021
Written by Gracie Backus, RED66 Marketing - Marketing Specialist It’s no secret that we live in a technology-filled world. There always seems to be a new app, new device, a new trend or a new update every single day. Well, this is also the case in the digital...
COVID’s Impact on B2B Sales & Marketing
Over the last 18 months, sales and marketing as we knew them have changed. And they’ve changed for the near future and likely forever. Salespeople were not able to knock on doors, make cold calls, or even call people in their offices to follow up on things – because...
Why We are Running Our Agency on EOS
Our marketing agency has been running on EOS (Entrepreneurial Operating System) for about 18 months now. How’s it going, you may ask? It’s phenomenal. We’ve grown 35% the last two years. But it’s not just about the business growth. If anything, that growth is the...
5 Ways to Successfully Execute a Social Media Strategy
Written by Alyssa Davis RED66 Marketing – Social Media Intern Picture this: you work as a Human Resource Manager and are responsible for hiring and recruiting summer interns. Like many other businesses and corporations, an extensive hiring process is imperative to...
Should Your Brand Be Utilizing TikTok?
Written by Emily Errington RED66 Marketing – Marketing Specialist Over the last year, the short-form mobile video app, TikTok, has exploded in popularity with no signs of slowing down anytime soon! A ton of this success can be attributed to the impact that COVID-19...
Top Tips for Working Remotely as a New Employee
Written by Gracie Backus, RED66 Marketing - Marketing Specialist Whether you’re a new employee working remote, or like thousands of workers who were forced remote over the last year, we know working remote is going to be a big part of many jobs now and in the future....
ROI of Website Maintenance
During the last year, over 12,000 stores have closed in the United States alone due to the COVID-19 pandemic. To adapt and survive, many businesses went digital, and as a result, the e-commerce industry has grown by 44%. For a physical store, cleaning, stocking,...
The Digital Marketing Metrics That Actually Matter
What Digital Marketing Analytics Should You Monitor? Written by Keegan Bauer, RED66 Marketing - Account Manager When it comes to measuring digital marketing, it can be extremely easy to get distracted by all the different numbers you can pull. Add in that some...
RED66 Marketing Wins a WMPRSA Silver PRoof Award for Best SEM
RED66 Marketing is proud to have won a West Michigan Public Relations Society of America (WMPRSA) Silver PRoof Award for Best SEM for our work with client, Custom Indoor Cycles. The WMPRSA PRoof Awards recognize the work of public relations and communications...
Put a Halt to the Hassle: Keep Track of your Company’s Login Information
Written by Avery Jones, RED66 Marketing Account Manager As an Account Manager at a digital marketing agency, one of the first things I do when onboarding a new client is ask for access to their website, social media accounts, email marketing platform, Google My...
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