RED66 Blog, Web & Online Marketing
Google Analytics 4 (also known as GA4) is what Google is calling the “next generation of Analytics.” If your business had Google Analytics set up in the past, it’s likely the Universal Analytics (UA) property, which rolled out in 2013 as the standard for tracking...
Content, RED66 Blog, Search Engine Optimization, Web & Online Marketing
Many of our clients serve a geographic market, which is why our agency has adopted a “local first” mindset when it comes to generating website traffic. Unlike paid search, organic search is free and based on relevance to the user’s search query, links and domain...
Leadership, Lifes Lessons, RED66 Blog
Have you ever worked somewhere where you constantly came home/logged off with a feeling of dejection, or of being another cog in the wheel? Ever wondered, “how can I possibly build a positive team culture,” when everything else seems to be going wrong? The pandemic,...
Marketing, RED66 Blog, Think Like A Customer
Have you ever wondered, “why would a business want to develop a marketing strategy?” A marketing plan is essential, but it’s nothing without a marketing strategy. Search Google, and you can find thousands of quotes about the importance of planning. But,...
RED66 Blog, Think Like A Customer
Takeaways from the Detroit Digital Summit 2022 on how creative marketing can increase your sales. Mobile devices have increased the noise around us to a level unmatched in our history. All of this noise and distraction can make it difficult to be creative and expand...
Content, RED66 Blog, Social Networking, Think Like A Customer, Web & Online Marketing
Depending on how long you’ve been in the sales and marketing game, you may remember a time when every tactic was based on an outbound contact. A business would send its sales message to its audience through advertising, direct mail, outbound calling, or even...
