Marketing
You may be wondering, “why should I use WordPress for my website?” But first, it’s important to realize that no two websites are the same. From design to domain and everything in between, websites are unique digital and visual representations of an organization, its values, products, and services. For each unique company, there is an…
Read MoreIt’s never been a better time to recession-proof your business. As 2022 comes to an end, I think of all the uncertainty we all felt this past year (or two). We’ve experienced an ongoing global pandemic, which led to dramatic changes on how we conduct our daily lives. This doesn’t even include the economic fluctuations,…
Read MoreShould we brace for marketing during a recession? Bloomberg Economics says there’s close to a three-in-four recession probability by 2024. Economists at Deutsche Bank AG, one of the first major banks to forecast a recession, now expect one to begin in mid-2023; Wells Fargo & Co. predicts the same. Nomura Holdings Inc. expects one even…
Read MoreAt RED66, one of the things we all have in common is the fact that we’re all marketing nerds. Digital marketing can be a tricky thing to comprehend, which is why we love to dive into data and see how much work we actually do-what’s successful, what isn’t, and what to do next. Not only…
Read MoreIt’s no secret that we live in a technology-filled world. There always seems to be a new app, new device, a new trend or a new update every single day. Well, this is also the case in the digital marketing world. Times are changing and digital marketing isn’t what it used to be. Here are…
Read MoreOver the last 18 months, sales and marketing as we knew them have changed. And they’ve changed for the near future and likely forever. Salespeople were not able to knock on doors, make cold calls, or even call people in their offices to follow up on things – because people were not there. And if…
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